Nomadesk selects TurnLeaf as marketing consultant
March 28, 2007
Nomadesk has selected TurnLeaf as their marketing strategy and execution consultant.
Aventiv, based in Belgium, is an ICT start-up company which develops “Nomadesk“, a groupware software which enables easy and secure document sharing for teams, wherever they are.
Paul Van Cotthem, managing partner at TurnLeaf and former Senior Vice-President Residential Markets at Telenet, will assist Aventiv in the following areas:
- product marketing: enhance product definition, positioning and usability
- market development: expand go-to-market scope from local to global markets
- channel development: define direct and indirect sales channel strategy
- marketing communications: redesign web site, search engine marketing and communication materials
At a press briefing yesterday, Aventiv CEO Filip Tack announced that Flemish venture capital firm GIMV invested 3 million euro in his company. He also announced that Bruno Segers, former General Manager at Microsoft Belgium, was appointed as Chairman.
Technorati profile of Paul Van Cotthem
March 24, 2007
LinkedIn profile of Paul Van Cotthem
March 24, 2007
Paul Van Cotthem starts up TurnLeaf Marketing Consulting
March 17, 2007
Paul Van Cotthem, “Marketeer of the Year”, has started up his own marketing consulting and interim management company called TurnLeaf, based in Lier, Belgium.
Paul was the Senior VP of Residential Sales & Marketing at Telenet until February 2007 and a former Country Manager at Apple Belgium.
TurnLeaf’s baseline is “refresh your marketing”. Paul Van Cotthem said that at TurnLeaf, he wants to help businesses to ‘turn over a new leaf’, to refresh their marketing and sales approach, so as to become even more successful.